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How to setup Web Analytics data layer?

Web analytics tools can help you find the answer to nearly any question you have about your website or customers. There are a lot of tempting tools to choose from today. And while one may need more than one, one may not need as many as one thinks. It can be tricky to nail down which ones are needed the most.

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Supporting Incentives at multiple levels on automotive OEM website

Incentives, or special offers, are often published by automotive brands, aka OEMs.The incentives are aimed at reducing the price of a model by reducing purchase or lease prices.There are different types of incentives such as Finance, Lease or Bonus.Also, the incentives could be offered at different levels such as national, regional or dealer level.

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AEM Introduction and Author Setup Instructions

An introduction to Adobe Experience Manager (AEM), a web-based client-server system for building, managing, and deploying commercial websites and related services. Explains the infrastructure and application-level functions of AEM, typical deployment scenarios, and author setup instructions, including prerequisites and installation steps.

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AEM Introduction and Publisher Setup Instructions

An introduction to Adobe Experience Manager (AEM), a web-based client-server system for building, managing, and deploying commercial websites and related services. Explains the infrastructure and application-level functions of AEM, typical deployment scenarios, and publisher setup instructions, including prerequisites and installation steps.

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